Internationally known muralist/faux finisher, Gary Lord, shares his secrets for painting fantastic murals following the latest trends, including holographic metallics, 3-D effect paints and stained concrete. In addition to the 23 step-by-step demonstrations, a gallery of more than 20 inspirational photos provides great ideas for you and your clients. Follow Gary and other professional mural painters' expert advice on running a successful mural painting business including how to network and market, negotiate contracts and price, and work effectively. From black light planets to classical realism, this book shows you the way and the means to create what your client wants!